Stella McCartney opened its doors at Prestige, The Avenues in partnership with Trafalgar

Stella McCartney is a luxury lifestyle brand that was launched under the designer’s name in 2001. It emboldens confident femininity with elevated yet effortless, conscious fashion. As a lifelong vegetarian, Stella has never used leather, feathers, fur or skins in any products for both ethical and environmental reasons – innovating alternative materials and pioneering a sustainable luxury movement. Supporting regenerative agriculture and circularity, the brand is embracing new business models that will transform how clothes are sourced, produced, sold, shared, repaired and reused, promoting long-lasting products with extended use to reduce their impact on Mother Earth.